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I have observed many times that we have a great tendency to grasp too early for the physicality of buildings - I need a factory, a hospital, a data centre etc - when they are just labels for the human and human-created activities within.

Firstly, they provide a limit to the value which can be delivered to the client: - as long as we get,., close to the time, cost and scope we have done a good enough job.

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If we shoot for the moon and get into orbit we have done well enough.. Secondly, there will be direct antagonism in the value sought by each delivery organisation, the parties will not be aligned in value drivers.. Open discussions and agreements need to be had about what value means firstly for the intent of the endeavour e.g.patients looking for access to medicines; secondly for the party who own the endeavour e.g.profitability of the client; and, often missed, the parties who will deliver the endeavour with the client.

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These different measures of value need to be expressed not so narrowly as purely financial e.g.margin and profit; but expansively including kudos and marketing from the work, with larger social and environmental impacts important to each organisation and the wellbeing, growth and development of the people involved.. Providing such a web of value interconnects and energises the whole project community into the generation of shared value..

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In the words of Michael Porter.

“Shared value is fundamentally about aligning the success of your company with the success of your community — through the recognition that you have a responsibility — and an economic opportunity — to improve the business environment and the fundamental health of the supporting community structure.”.Building genuine connections.

Unlike many industry events that can often feel somewhat impersonal, attendees at Advancing Prefab enjoy its open and interactive ambiance.The emphasis is on real-world experiences, with participants sharing both their triumphs and tribulations.

This creates an environment where learning is a communal effort, aimed at transforming the industry at the same time.. 4.Networking and after-show activities.